Audience Willingness to Pay Survey

Before you launch a paid course, membership, or digital product, validate pricing and demand directly with your audience. Discover what they'll actually pay for exclusive content and services.

How much do you typically spend annually on creator subscriptions or paid content?

$0 — I only consume free content

$1-$50

$50-$200

$200-$500

Over $500

What types of paid creator offerings would you consider? (select all)

Paid newsletter or Substack

Paid Discord or Circle community

Online course or workshop

Membership for exclusive content

One-time digital product (template, ebook)

1-on-1 coaching or consulting

What would make you most likely to pay for this creator's content?

Exclusive content I can't get elsewhere

Direct access to the creator

Community with other fans

Practical tools and templates

Early access to new content

What would be a fair monthly price for a membership with exclusive content?

What would be a fair one-time price for a digital course or template?

Would you buy a premium offering from this creator if it were available today?

Definitely yes

Probably yes

Maybe — depends on the offer

Probably not

Definitely not

How much higher would the price need to go before you'd no longer consider it worth it?

Already too expensive

Much higher than I suggested

Moderately higher

Could go significantly higher and still seem fair

How much do you trust this creator to deliver on paid promises?

What would make a paid offer a no-brainer for you?

Money-back guarantee if not satisfied

Access to a supportive community

Lifetime access (not subscription)

Payment plan options

Clear outcome or result promised

What specific problem would you want a paid offering from this creator to solve?

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